ORGANIC SEARCH

One of the best investments for optimizing your website is custom content. When someone searches for your business or services, you want your website to rank in the top positions on Google or Bing. Take the time to build custom content for your business on your website that will grow and rank on search engines.

The right Search Engine Optimization (SEO) strategies for your business will ensure your website appears high on the list of results and continues to rank well, ultimately improving your overall digital quality score. Your digital quality score combines historical performance and relevance of landing pages, ads and keywords to a user's search query.

SEARCH ENGINE OPTIMIZATION (SEO) STRATEGY

Website Review

Automate specials
SEO content
Graphics/layout
Branding (overlays/logos)
Store identity
Updated layout/platform
Mobile friendly
Site speed

Content Strategy & SEO

Optimize landing pages for all business departments and services
Review analytics to optimize for performance and conversion
Build content calendar for sales, new products, store events, community events & holidays

Promotions & Updates

Manage monthly sales & coupons
- Lease & Purchase specials
- Used Car specials
- Fixed Ops specials
Update Google My Business (GMB), partner sites and blog (if applicable)

Accessories, Lift Kits & Off-Road

Build pages to support parts/accessories/lift department
Picture & video gallery
Links to partners/vendors
Pricing, order details, click to call
Update Paid search campaign with accessories/lift department