PERFORMANCE & ANALYTICS

By tracking and analyzing your digital performance, we'll know what messages and strategies are working (and what isn't). We'll monitor and optimize your website and paid search campaigns to drive more traffic to your website, and increase conversions on your website.

Understand the top referral traffic to your website, where the traffic is coming from and how to get more. We'll ensure all marketing channels to your website are optimized and sending traffic to the appropriate content.

PERFORMANCE & ANALYTICS

Website Review

Referral traffic (organic and paid)
Bounce rate
On-site conversions
Top landing pages
Site Speed
Areas of opportunity

Paid Search Review

Budgets and campaign performance
Cost per click (CPC), Cost per lead (CPL), and Click through rate (CTR)
Impression Share
Ad copy and extensions
Areas of opportunity

Social Media Review

Budgets and campaign performance
Cost per click (CPC), Cost per lead (CPL), and Click through rate (CTR)
Impression Share
Ad copy and calls to action
Areas of opportunity